It's been a long time (almost 5 years!) since we last updated the policies governing our apps. Back then, we had hired a law firm to craft the terms for us. They did a good job but lots have changed since then, notably with the adoption of strict data privacy laws in Europe and California. We thought it was time to review and update our policies accordingly.
Today we are introducing a new metric on the Stats page that will help you track the increase of Likes on your Page. The app records the number of Likes when the contest is linked to your page and will stop monitoring after the contest closes or once it's unlinked from the Page. This will give you a good overview of how your fan based increased while the contest was running. This is especially helpful if you added a Like button to your contest and want to track the impact on your Page Likes.
Contests for Pages is almost 10 years old and we have many long time customers that created hundreds of contests over the last few years. We heard from these customers that it can be difficult and frustrating to find old contests. At 5 contests per page, it requires a lot of patience to browse back through all previous contests. Today we are happy to finally make it easier to search and filter contests.
If you run a popular online voting contest where there are prizes to be won, then there is a risk that cheaters will try to rig the results in their favour. A quick Google search shows just how easy it is to buy contest votes off the internet. In this blog post, we explain the different mechanisms that we put in place to detect and prevent fraudulent votes.
It's hot summer here in Canada and we're hard at work adding new features to your favorite Facebook contest app. Today we are proud to announce the launch of a new tool to help you build better contests. We call it the Smart Quality Score.
Ao usar o Promoções para Páginas, você tem todas as ferramentas para compartilhar uma promoção com seus amigos e fãs no Facebook. Mas às vezes você precisa alcançar um público-alvo maior e mais específico para ter os resultados certos. Neste post, mostraremos como usar as ferramentas de anúncios do Facebook para dar um destaque extra à sua promoção e torná-la um sucesso.
Today we are excited to introduce a new image upload dialog that you can use to upload pictures from different sources (Facebook, Instagram, Google, etc.) directly into your contests. You now have the option to crop your images to the right size so they fit perfectly in your contest or on Facebook Timeline.
Boosting your contest with a promoted post is a great practice to increase its visibility. This lets you target a specific audience and reach people outside your immediate circle of fans and friends. But how can you track your campaign performance and know how many people actually answered your contest as a result of seeing your ad? How can you re-engage with participants in order to promote your business?
The answer to both these questions lies in the Facebook Pixel. The pixel allows you to track participants so you can assess the effectiveness of your ad campaigns and then target these same participants as a Custom Audience in your next campaigns.